Our friend Jay Parkinson has a new design and consulting firm and we supplied him and his partner with a logotype and an initial direction for their website which was built by Fangohr.

The logo, based on Whomp, is meant to feel human and natural as opposed to the cold and clinical which seems to dominate healthcare communications. Likewise the website is both playful and professional. We established a color palette and allowed only 1 color per page. For example the Home page and blog are a dark warm grey and the following pages are more saturated: Capabilities, Process, Philosophy, Clients.